Tag Archives: how to market your business online

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As a Small Business Owner Should I Care About Doing Business Online?

Want to Increase Sales? Get on the Web

If you are a small business owner or service provider… there’s absolutely no reason why you shouldn’t have your business online and optimized for local search.

What’s Local Search?

Local search is the type of search that’s performed on the Internet (using Google or Yahoo or Bing) by someone who’s looking to buy something from a business in their own neighborhood… Possibly your business.

Why Should I Care?

  • For every dollar spent in the U.S. online, another $5 to $6 dollars is spent on offline purchases at a real physical business or store.
  • 97% of Internet users in the U.S. get shopping information online. However, 51% of them will make their purchase at an offline store.
  • Research shows that 70% of U.S. Households Now Use the Internet When Shopping Locally for Products and Services.

Bottom Line

The stats above, clearly shows that there is a huge opportunity to generate additional revenue as a result being online.

What’s the Catch?

There’s just one catch… in order for you to take advantage of this opportunity, you have to be online.

To Learn More, Checkout these Great Articles

A Big Shout Out

Special Thanks to Articulate.com for the templates and Graphics for the above video.

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